Our TK Build Your Car, Name Your Price, is the most exciting product available in the automotive industry today. This product allows your customer the ability to build any vehicle you sell in any configuration the manufacturer offers. They select trim levels, interior and exterior colors, packages and options, all while seeing the Invoice and MSRP change to reflect their selections. Don't Fret... If you are one of those select dealers that prefer to keep the invoice privileged information, we give you an administrative log in where you are able to shut the invoice portion off! After they finish building their car, they name their price.
You receive a lead with what they are willing to pay. You do the math. After you have figured out what they are willing to pay over invoice, you determine whether you are willing to accept or decline the bid. If you accept the bid, you should immediately contact the customer and inform them you are willing to accept that amount over invoice on any __________ you have in stock! NOW you can sell what's on your lot!!!
For those dealers who understand and agree with invoice pricing being shown, (because you understand customers are simply able to visit KBB.COM or the like, and build a car to their specifications and obtain the invoice of the vehicle of their choice anyway), you will have a true advantage! With our configurator you may add in the documentation fees, the advertising charges etc., Now your customer will receive a true invoice price, not one that doesn't include all of the charges!
As you can see, this tool allows the customer to think he has control if you accepted his bid, but in all actuality, you took control back, because now you are not only able to sell what's on your lot, but you have an opportunity to hold more gross!
$399 per month. $50 per month extra for each additional make/franchise
Build Your Car, Name Your Price Featured in Dot Com Insider
|
